PRESS RELEASE 1 - October 2009.
Chica Chick Fashion Handbag that Promotes Safe Sex
STIs are on the increase up 2.4% and with 64% of cases accounting for 16-25% year olds. The most common infection is Chlamydia which can lead to infertility in women. Also 55% of recent diagnose of HIV were heterosexual males. Dr Veerakathy Harindra, director of the Genito-Urinary Medicine clinic at St Mary's predicts explosion of STIs among the young.
So what are some of the reasons why young women are not carrying condoms to help protect themselves from STIs and Cervical Cancer? 64% 16-19 year olds surveyed were embarrassed to buy condoms, and 70% of women have been without a condom at the essential moment, also alcohol and drug use can also contribute to risky sexual behaviour.
The Chica Chick fashion handbag aims to encourage safe sex for young women. The handbag has 7 inner secret pockets which will contain essential items, such as deodorant, toothbrush and paste, panty towel, tampon, including a packet of three discreetly packaged Fusion Condoms. This will help to ensure women will have Condoms at the essential moment. Condoms can be reordered online and will be sent discreetly.
The other innovation of the chica chick handbag is that it is a two-in-one bag converting very easily from a large day bag to an evening cute grab bag. Available in their signature patchwork style, in four seasonal colour ways, thus making the bag very versatile.
The handbag is ethically made in faux leather, (PU) and which means that it is biodegradable in 10 years and no animals have been harmed in the making of the bag, and is wipe clean.
Until End November 2009 Chica Chick is offering all trade buyers 20 percent discount on wholesale prices, and offering students 15% off RRP. For further details of this offer and our trade terms and conditions, please contact Keith Murphy on 01323 899144 or e-mail keith@chicachick.com. High-res images available on request.
Editors notes:
Chica Chick, What's in your handbag? and Lovingly designed in the UK are trademarks of Chico Chick Ltd.
Fusion Condoms (www.fusioncondoms.com) is an official marketing partner of Chica Chick.
References
www.tht.org
http://www.portsmouth.co.uk/agenda/Ticking-timebomb-of-teenage-
sexual.5582251.jp
http://www.thesun.co.uk/sol/homepage/woman/health/health/2174233/Sex-survey.html
PRESS RELEASE 2 - November 2009
Chica Chick launches the designer bag with a conscience - what's in your handbag?
Phone: +0044(1)323899133
PRESS RELEASE 3 - November 2009.
Social Media Press Release - The Bag That Likes To Say Yes!
THE RETRO BAG THAT LIKES TO SAY ‘YES’!!
Funky bags
The Fashion chic retro handbag comes in 4 colour ways in Chica Chicks signature funky patchwork style: Autumn mix, Winter Mix, Spring Mix, and Summer Mix. Colours reflect next seasons latest fashion forecasts, and are ideal to match various outfits and shoes. The Chica Chick retro handbag has a reinforced strap, double stitching, and is lightweight, making it easy to throw over your shoulder or carry as a grab bag. Dimensions are 42 x 42 cm. inside the bag there are six discreet pockets plus a mobile phone pouch. Fully lined in 100% cotton.
Fashion Chic
The Chica Chick Handbags are lovingly designed in the UK, by our in house fashion designer Cath Murphy, and carefully handmade in China. Made of faux leather, which means that they are biodegradable in 10 years thus making them kinder for the environment and eco friendly, as you only need 1 bag. No animal have been harmed in the making of there retro handbags.
Evening accessories
Don’t get caught in the heat of the moment, this handbag comes with evening accessories, a pack of lifestyle essentials to make sure your ready to go anytime anywhere. 1) Pack of 3 fusion condoms, just incase you get caught in the heat of the moment, so you can say ‘Yes’ to safe sex. 2) A mini toothbrush and paste (Great way to freshen up after lunch, before going back to University or work). 3) Deodorant (a must in these hot days). 4) Panty Towel 5) Tampon (If not for you, for a friend).
“I was reading a newspaper and, among all the stories about the credit crunch, I noticed a headline about the rise of sexually transmitted infections among 15 to 25-year-olds. It got me thinking that, if you could come up with a fashionable and practical product that would appeal to young women, you might also be able to empower them to make responsible decisions, encourage safe sex and help prevent STIs,”
"the fashion bag with a conscience"
"We think it shows that fashion doesn’t just have to be about looking good, it can tackle important social issues too.”
Further information and launch offer
Keith Murphy and his wife Cathy Murphy are from East Sussex, and the couple live in Seaford.
Until 30th November 2009 Chica Chick are offering introductory rates on their funky bags to all trade buyers. Also students will receive 15% discount when purchasing on the website. http://www.chicachick.com.
There is also a student competition running on their website, to win 1 of 10 designer Chica Chick funky Handbags.
For further details of this offer and our trade terms and conditions, please contact Keith Murphy on 01323 899144 or e-mail keith@chicachick.com. High-res images available on request.
Editor’s notes:
• “Chica Chick”, “What’s in your handbag?” and “Lovingly designed in the UK”are trademarks of Chica Chick Ltd.
Technorati Tags: Evening accessories | fashion chic | funky | funky bags | fun bags | bags fun | inspired style | retro bags | retro | faux leather | patchwork style | handbags | credit crunch bag
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CONTACT INFORMATION
RELATED LINKS
• Fusion Condoms (www.fusioncondoms.com) is an official marketing partner of Chica Chick.
QUOTES
MULTIMEDIA ELEMENTS
September 29th,2009
Inspired style Chica Chick the new inspired style fashion label has launched exciting unique innovative Two in one funky bags. By day it’s a large shoulder retro bag, compared to a ‘4 x 4’, roomy and strong enough to carry all your evening accessories, and at the pull of a cord, it converts to a cute small scrunchie grab bag. Ideal for the street wise savvy female who leads busy social life and thus time poor aged 18-30.
Chica Chick has put the ‘F’ word back into Fashion…’F’ for fun.
Name: keith murphy
Website: http://www.chicachick.com
Email: keith@chicachick.com
Media Contact Information:
Now Chica Chick has taken this concept a step further with its brand new two-in-one designer bag, which comes complete with a pack of lifestyle essentials that like the handbag itself will make sure youre ready to go anywhere, anytime.
But thats not all. As well as secret pockets containing the essentials pack three Fusion condoms, panty pad, tampon, mini toothbrush and toothpaste and deodorant the Chica Chick bag conceals another useful innovation. Our unique patent-pending design means that it converts from a generous tote day bag to a cute, scrunchie grab-bag for the evening at the pull of a cord, making it two bags for the price of one.
Keith Murphy, managing director of Chica Chick, says he came up with the idea for a bag that encourages social awareness when he was recuperating in hospital after a kidney transplant.
I was reading a newspaper and, among all the stories about the credit crunch, I noticed a headline about the rise of sexually transmitted infections among 15 to 25-year-olds. It got me thinking that, if you could come up with a fashionable and practical product that would appeal to young women, you might also be able to empower them to make responsible decisions, encourage safe sex and help prevent STIs, he explains.
My wife Cathy has experience in the fashion trade and she took this idea and converted it into a design for the Chica Chick bag. We wanted it to be an ethical product, so we sourced a supply chain with a properly audited manufacturer and only use a faux leather material that is biodegradable in 10 years. We think it shows that fashion doesnt just have to be about looking good, it can tackle important social issues too.
The Chica Chick bag will be launched officially on 2nd November 2009 and is lovingly designed in the UK on the Sussex coast. Featuring a funky signature patchwork style, it will initially be available in three colourways pink mix, blue mix and multi. RRP is £35/£65. For more details, go to www.chicachick.com.
Further information and launch offer
Until End November, They are offering all trade buyers a 20 per cent discount on our wholesale prices also offering students 15% off. For further details of this offer and our trade terms and conditions, please contact Keith Murphy on 01323 899144 or e-mail keith@chicachick.com. High-res images available on request.
Editors notes:
Chica Chick, Whats in your handbag? and Lovingly designed in the UK are trademarks of Chica Chick Ltd.
Fusion Condoms (www.fusioncondoms.com) is an official marketing partner of Chica Chick.
As every girl knows, a handbag is more than just a fashion accessory its a survival kit that holds all the little necessities you need to get through the day.
